Cultural Competence in a Diverse America

BSP believes cultural competence is essential to understanding the demographic changes occurring in the United States. For the past 20 years, we have helped political, corporate, and community-based organizations understand and communicate with an increasingly diverse America. Our team works with you and solicits your input to provide your organization with the customized messages, data, and analytical tools to succeed.

Our Analytical Approach

Bad data is worse than guessing: It leads you to the wrong conclusions. Unfortunately, data quality—especially information about Latinos, immigrants, and other under-represented groups—varies widely. BSP’s models and analytical approach prioritize accurate, culturally competent, and representative data. Our data scientists are nationally recognized experts in research methodology, modeling, and data analysis of communities of color.